Friday, 30 August 2013

Basic Seo Interview Questions and Answers for Beginners, SEO Interview Questions and Answers

 Hi friends, in this article I will explain about interview questions on SEO (Search Engine Optimization)
SEO: SEO is an ever-changing marketing channel due to the consistent updates to the search engine algorithms, innovations in social media and the constant shifts in the way the web is comprised of information.


What you know about SEO?
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results.
(Or)
It is process of getting traffic from free and paid listing on the search engine like.
Google
Yahoo
bing
Volunia

How to get top position in SEO?
If the website containing following features then it will get top position in SEO.
 1. Perfect keywords
2. Unique and Quality Content
3. Optimization on Page
With the help of following two factors we get top position in Search Engine
A) ON PAGE OPTIMIZATION
B) OFF PAGE OPTIMIZATION

What do you know about ON Page Optimization?
On-page optimization which covers what can be done on the pages of the website itself
In search engine optimization, on-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are controlled by you or by coding on your page. Examples of on-page optimization include actual on title tag, Meta tag, site structure and site content, links and keyword. And On page optimization we need to work also on logical factors.

What do you know about Off Page Optimization?
In search engine optimization, off-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are off-site in that they are not controlled by you or the coding on your page. Examples of off-page optimization include things such as link popularity and page rank.
Off page optimization means we can work on important factors like directory submission, link building, social media and fresh content. And Off page optimization we don't need to work on logical abilities.

Do you know about latest update in SEO?
Following are the Google latest updates in SEO
1) Panda: Another of Google’s updates – Panda - aimed to improve the quality of search results by penalizing sites that try to manipulate its algorithm with thin, duplicate content and spamming techniques.

2) Penguin: One of the more significant updates, Google Penguin penalized sites for using ‘black hat’ SEO techniques such as keyword stuffing and link spamming to increase their website’s rankings:
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